1/2 of the world’s 735m students are expected to be educated in primary and secondary schools by 2022.But that is just the start.According to the International Monetary Fund (IMF), only 25% of India’s population will be in primary education by 2022, compared with 75% in China, 77% in Bangladesh and 91% in Nepal.By 2030, the […]

A lot of employers have changed their recruitment and training policies recently, with some saying they are now accepting only online applications.But that’s not the case for some state-level teachers, according to a new study.According to the study, which was released this week by the National Association of State Teachers, only 2% of state-paid teachers […]

When the media is on a roll, it’s tempting to get creative and use it as a way to get a lot of eyeballs.For instance, here’s an interesting technique used by the Italian news outlet Sport.They use the phrase “socially relevant article” to refer to an article that will be relevant to the general audience, […]

Higher education is an increasingly hot topic.According to a survey from AdWeek, the top 10 ad spending advertisers for 2017 are all universities and colleges: Duke University, Northwestern University, UC Berkeley, the University of Virginia, Dartmouth College, the State University of New York at Buffalo, University of Michigan and the University at Buffalo.These are the […]

TechCrunch – The new video game platform is a lot like the old one, but this time it’s on Google and Facebook.The new game, “The Legend of Zelda: Breath of the Wild,” has been out for more than two weeks, and the ad-supported service, AdMob, has seen more than $1.2 million worth of advertising.The company’s […]

A growing number of students, teachers and others are expressing frustration with the Progressive Conservatives government’s education policies.The Progressive Conservatives swept to power last October promising to tackle student debt, reduce student fees and improve public services.But that hasn’t gone nearly far enough for many.More than half of Ontarians say they can’t afford to pay […]

The NHL has yet to make its official decision on who will win its inaugural Stanley Cup championship next season.However, it is not far from the horizon.The league has said that it has a list of teams that have a good chance of winning the championship, and one team, the Philadelphia Flyers, is considered to […]

A copywriter can make the copy that makes a publisher happy.And that’s what they do.Copywriters spend their days writing copy that is catchy and relevant.They also work on their copy to understand the type of audience it is for, what they should say, what words should be used, and how to get the message across.They […]

Digital advertising is a major part of the digital economy, and while the growth of digital advertising is strong, it’s not the only way to grow online.With an increasing number of advertisers, the digital advertising market is also changing from traditional advertising into social media marketing.The next generation of advertising, as we know it, will […]