The government has put a premium on education advertising and has set a target of making up 50% of the advertisements in the state’s primary and secondary schools by 2022.
The government has identified education advertising as one of the best ways to boost the economy and attract people back to education.
Advertisements have become a major source of revenue for schools, and the government is investing in the digital ad space.
The Ministry of Education has set aside Rs 20 crore for advertising in schools.
“We have put a high value on education.
We have a lot of money in this space.
So we are doing a lot to promote it,” said a senior official of the Ministry of State for Higher Education.
He added that the ministry was in touch with educational publishers, who had already started the advertising campaigns for school holidays.
The official said that the advertising campaign for the state government holiday of Eid-ul-Fitr, which is expected to be held on April 11, will start from today and run for a few days.
This will be the first time that the government will spend money in advertising during the Eid-u-Fitri holiday.
The first phase of the campaign will run from April 11 till April 24, he added.
“We are doing all we can to promote education, particularly education that is aimed at young people,” said an official of another educational publisher.
The official said the ministry had also started a campaign for public education on the anniversary of Eid, which will start on May 15 and run until June 7.
The education minister said that education advertising is important in attracting new students to schools.
“Education advertising is one of those opportunities where we have to keep a close watch on it.
If you don’t advertise, there will be no money coming in.
The government will have to do it by promoting the government and the school,” he said.